I have 2 competitors, both rollover friction machines. One 5 years old, priced at $17 / top pkg. The other 2 months old, priced at $20 with ceramic coat.
I'm running a 15 year old Side Trac 700 made by Superior Carwash Systems. I just experienced some down time while I replaced drive wheel bearings.
I plan to replace my machine with another touchfree machine because I like the wash quality and the business model. I also like being differentiated from my competitors.
Here's my perspective; it's a good idea for me to reinvest in my business. The hard part was starting it, with financing, the loan approval process, construction, permits, special permits, utilities connections, etc. Then, once it's complete, you have to build your customer base. You have to learn what price point works.
Now, 15 years later, all the hard work is done. My car wash business is well-established. The customers love it. I have the business model more refined to where we have detailing, used car sales and even apartment rentals all helping to generate revenue.
So it's logical to replace older, well-used equipment with new, reliable, efficient, faster equipment. I'm good at repairs, but looking forward to having something brand new and technologically advanced. I want to be able to re-set the machine remotely with a phone
app. I want vinyl roll-up
doors that reset themselves if hit. I want the peace of mind knowing the machine will go out of service if the bay temp dips too low for too long. I want to apply hot wax, ceramic coat, etc. I want a fast wash with a production arch and pods, where in one front to back movement the car is foamed. I want to be able to do 3x passes over front and backs of cars, or to apply 4 passes of hot presoak if I choose.
I think it's a smart business person that can see the many ways to turn a major capital investment into a better and more profitable business. It will be more of a joy to operate this type of business.