Yeah it can literally happen that quick.
I would have tried a chemical cleaning if the time allowed, I've had a lot of good luck cleaning them. Just choose the appropriate chemical for the flouing agent. Round here its calcium, lime, and rust. Dilute Clr or limeaway works wonders in a recirculation & soaking process for those contaminates, clr may remove sodium too.
Last time I did a set with 3 severly fouled membranes, it went from ~1.3g to about 3.5g permeate after cleaning restored to about 95%+. They're still going after another year with no degredation in quality or output... But this is usually only something an owner would do because its a bit of work and takes a while with the soaking for a few hours and swapping to a fresh solution half way... 600-700 for 3 new membranes, or 6 hours to set everything up and complete the cleaning job... I just wonder how many have been tossed that could still be in use today.
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Sooner, you should have a prefilter housing to catch that stuff. Otherwise the membranes have thier own filter screening as well, that can get clogged with heavy debris if it gets by the filter. If the membranes are running at proper osmotic pressure, major water comtaminates that make it through the screen should pass along the surface through to reject. Over pressurizing them causes the flow to reduce and heavier contaminates to be forced into the membrane.
The best thing to do is pull the vessel plug and see what it looks like at the membrane caps to get an idea of what your dealing with.
There are many different types of water across the country, they can cause different problems for the membrane.