The ground truth is the carwash business can be a very trying road to travel but it can also be very rewarding profit wise and as a vocation.
As for this wash, the equipment room is as I would suspect a disaster area.
The current pay stations and in-bays are good equipment but obsolete technically and from
marketing perspective.
Standard today is touch-screen POS with
marketing capabilities like supporting customer
loyalty program, up-selling and dispensing
token for vacuum.
The building looks structurally sound but the brick and dark blue mansard are drab by today’s standards.
Also the building has no perspective, flat roof.
Perhaps the best thing you have going for you is the building has been designed for two in-bays.
I see it several ways.
1) Follow industry best practices in restoring the wands and in-bays.
With low traffic site, you might expect $1,200 per month per wand and maybe 8K to 9K cars through the automatics, combined.
Basically, you would be investing in a business with below average performance.
This underscores importance of fundamentals. Development cost must be in line with market potential.
Although it would require more in-depth analysis, there are other strategies you may want to consider.
For example, with three wand-bays and two in-bays there is enough infra-structure present to support other business models like express exterior, quick-serve or flex-serve format.
Either of these business models would help make this location more of a destination, meaning a lot more
door swings.