Bud,
Having worked in the technology sector for many years I always look for new "Disruptive" technologies. The internet for example has been a big game
changer. For example, in less than 5 years, it along with Bit-torrent databases, has decimated the video rental industry (read Blockbuster).
So being a carwash owner with a significant investment (to me) in the industry...I try to stay informed (hence reading this post).
Now I have no doubt that "easier to clean" paints and coatings are evolving. However, what you posted on Zyvere 2K is pushing 8 years old. From what I can see, it is not widely used, nor are its competitors from PPG and Dupont. From posts I've read from detailers, its difficult to work with and you better get it right or you can be in a world of trouble. It does not last forever (up to 3 to 5 years according to the producers) and I can't seem to find any real opinion on it. So to me, so far, it doesn't have traction.
So to put aside the fear of change. When does anyone believe this will become mainstream (aside from the Nissan EX elastic resin 3 year "self-healing" paint) and what effect will it really have on our industry. Will it kill it...or make it easier to wash cars and so make daily job easier and more profitable? Any insight?
On a funny note, my distributor claims he is working on a pill that would make people believe their car is clean! The interesting thing here is that cleanliness is a perception. After all, washed cars leaving my lot are only cosmetically clean and the level of cleanliness only matters to the owner...some are fanatic and others don't care. So is this technology just going to move the barometer up across the board, where people would "expect" a cleaner car? Much to contemplate.