“…. I don't understand …. scale economies…”
This refers to factors causing average cost to decrease as production output increases.
Pacific Convenience and Fuel has 500 gas/c-stores and 150 washes. Because of size, Pacific buys chemical in bulk (low price) which gives it cost advantage in production.
Consider a wash with average cost $2.90 and monthly fixed of $20,000. At 4,000 cars a month;
(4,000 * $2.90) + $20,000 = $31,600/4,000 = $7.90, cost per car. If average revenue is $9.00, pre-tax profit would be $1.10 a car.
If the wash does 5,000 cars a month;
(5,000 * $2.90) + $20,000 = $34,500/5,000 = $6.90. At $9.00, pre-tax profit is $2.10 a car.
“… i would need to charge $9-$10 to make money.”
I said average, big difference. Express with prices of $3/5/7/10 are lucky to be averaging $7.00.
Owners that average $10.00 do so by identifying what price (and other
marketing strategies) will allow them to sell the most washes and then use this to establish the necessary cost base.
“…. Did he have to leave out some equipment….?”
Instead of this, think about what he put in it. View the wash as a production plant.
An in-bay uses a layout similar to building a jumbo jet. The jet remains in place on the floor and everything that is used to build it must be brought to it.
A conveyor is like automobile assembly line - the product is moved along as it is being assembled.
How much you can build (wash) depends on length and speed of chain and distance between rollers that push or pull the car along.
Unlike an in-bay, conveyor equipment is arranged according to steps necessary to clean and dry.
Some years ago, a client designed a wash with 65’ conveyor and 40’ building. So, 25’ extended from bay and the plant had to fit in 40’ building. Inside, we managed 2 pre-soak and CTA, undercarriage, tri-foam, wrap, top, and rocker brushes, high pressure, total body, wax, spot-free, tire shiner and 75-hp dryer.
This wash has done 35 cars in one hour. It produces quality equal to an 80’ conveyor.
If an in-bay is 38’, 43’ conveyor would have a 5’ outside bay. Something has to give, there is not as much room.
In this case, this means front-wheel pull instead of rear-wheel push; one CTA instead 2; 3 brushes instead of 5 and 30-hp dryer instead of 75-hp.
Would 43’ produce the same quality as one in 40’ building? No way, there is simply less horsepower available to accomplish the same amount or work over the same period of time.
Could an in-bay conversion produce the same quality as a 150’ tunnel as some folks claim? Of course not, for the same reasons stated above.
Is the in-bay, mini-tunnel conversion a new innovation?
To my best knowledge, Robert Schleeter, who sadly passed away recently, with Broadway designed a 5-touch, soft-cloth roll-over back in 1977. Broadway used components from this to also build drive-through as well as mini-conveyors.
Happy President’s Day!