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Tunnel Wash Competition

I wouldn't engage in any negative advertising. I think it communicates weakness and desperation. Instead, focus on your strengths while fine tuning your own operation even more. Saying the competition scratches cars makes the whole industry look bad. There is a place for both friction and touchfree as well as self serve.
Exactly.
 
We had this happen to us In December of 2023 a tunnel oppened up in Rural town of !4,000 people. At first it was like why stay open! The first few months were so slow and then it picked up a bit but not enough to help. 6 months in is wasn't getting much better it wasn't until almost the end of their first year that I noticed I was getting more and more customers back. I always had the few loyal customers that never went to the tunnel but it was a struggle for sure. I ended up 2024 being down 33%.
This year so far I have been pleased we are steadily climbing and I have had multiple "old" days and weeks where sales have shocked me.
My health had declined so Im currently trying to sell my wash so hopefully this will help the price but I have it priced way below what it appraised for in May of last year.
I live in a rural town with just under 4,000. Figured that would keep me safe from a tunnel. I can't fathom how a tunnel and its costs will make a profit. I would suggest holding on for a bit longer with hopes that you are better positioned, financially than the tunnel, to weather a downturn in the economy.
 
In reading through this topic and from personal experience, it seems that a new Express wash entering your carwash market will take 20 to 35 percent off the top of your gross. It seems that after 2 to 3 years you will start growing again. -- Judging from what I have been reading, Take 5 carwashes being sold and Zips carwashes in Chapter 11; it seems that the private equity folks are finding out the volatility and problems in our industry.
 
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